November 2, 2018
Bureau of Industrial and Labor Affairs
Tokyo Development Foundation for Agriculture, Forestry and Fisheries
Renewal of “TOKYO GROWN,” Tokyo’s Agriculture, Forestry and Fisheries Comprehensive Website
The Tokyo Metropolitan Government and the Tokyo Development Foundation for Agriculture, Forestry and Fisheries jointly disseminate interesting information on Tokyo’s agriculture, forestry and fisheries, through the operation of a website, “TOKYO GROWN.”
The website was recently relaunched with a new layout and contents.
|The logo of TOKYO GROWN
- The layout has been improved to make the website easier to see and use
- Contents, with a new focus on consumers’ and agricultural, forestry and fishery workers’ views, have been added
- Interviews and articles by “TOKYO LOVERS”
TOKYO LOVERS report on seasonal events, food ingredients, restaurants, and other such matters in Tokyo.
⇒In the first round, new contents are introduced such as, “Tokyo one day trip,” where TOKYO LOVERS covered the stalls at the Taste of Tokyo Festival 2018, and “FOOD HUNTER,” where locally-grown produce are introduced in depth.
*What is TOKYO LOVERS?
TOKYO LOVERS is a group of people from all walks of life, such as food experts and fashion models, who have gathered with the aim to “actively cheer on the agriculture, forestry, and fisheries industries in Tokyo,” taking the opportunity of TOKYO GROWN’s renewal. Through reporting and experience, they produce vivid contents for online articles and SNS.
- Interviews of young farmers
Young people actively involved in agriculture are interviewed. The attraction of Tokyo’s agriculture and their passion for it are told in the form of a message to those who plan to work on a farm.
⇒The first interview covers Kobayashi Farm (Musashimurayama City, Tokyo), where visitors can pick mikan oranges.
Overview of “TOKYO GROWN”
https://tokyogrown.jp/en/ (External link)
A website comprehensively introducing Tokyo’s agriculture, forestry, and fisheries, ranging from consumer-oriented information, such as seasonal reports and local specialties, to how to find work in each of these sectors.
Japanese, English, Chinese (Traditional and Simplified), Korean. (Machine translations for languages other than English.)